Property video for Broadstairs estate agents

Broadstairs sells on its setting and on a particular, genteel kind of seaside life. Of the Thanet towns it is the quiet, well-kept one — seven sandy bays, the picture-postcard Viking Bay with its bandstand and jetty, an independent high street and a steady, traditional feel that sets it apart from edgier Margate next door. Homes here are bought as much for the walk to the bay and the safe, family seaside feel as for their floor area, and that is exactly the story a still gallery struggles to tell. A short, moving walkthrough recovers it, and gives an agent the same considered marketing on a bay-view flat above Viking Bay as on a bungalow set back in the town.

Why video matters for Broadstairs agents

Broadstairs is a small, much-loved seaside town, and the people buying into it tend to know exactly what they are after: a traditional, well-kept coast with good sandy beaches, an independent high street and the reassurance of somewhere quieter and more family than its neighbours. You have families wanting a safe seaside town with proper beaches, downsizers and retirees swapping a larger house for somewhere walkable and low-maintenance, and holiday-let and second-home buyers drawn by the bays. They are largely looking at the same pool of stock on Rightmove and Zoopla — so when two agents list comparable villas or bay-view flats a few streets apart, the listing that moves is usually the one that shows the home and the seafront best, not the one with the longest bullet list.

Period seaside stock is also among the hardest to photograph honestly, and Broadstairs is full of it. A Victorian villa with a bay window and a sea glimpse, an Edwardian terrace running deeper than it looks, a seafront flat whose whole appeal is the light off Viking Bay — these tell their story through sequence, scale and the way the view arrives. You understand a home like that as you move through it and reach the window. A wide-angle photo flattens the view and crops out the flow; a walkthrough lets a buyer read the layout, the period detail and the outlook the way they would on a viewing, which matters all the more when so much of the stock looks alike on the portal thumbnail.

And much of Broadstairs's pull is the setting and the story around it. Demand here is heavily town-led: Viking Bay with its bandstand and pier, the seven bays strung along the coast, the independent high street, and the strong Dickens heritage — Charles Dickens holidayed and wrote here, Bleak House looks over the bay, and the town keeps an annual Dickens Festival. A clip that closes on the bay, the bandstand or the walk down to the sand sells the address and the lifestyle, not just the rooms — and in Broadstairs the address is a large part of why people buy. The HS1 high-speed line to St Pancras, around an hour and a half away, quietly widens that buyer pool to London too.

The Broadstairs property mix

The right format

For Broadstairs stock, let the home set the pace. A bay-view flat or a period villa rewards a slightly slower, more considered walkthrough that lets the view arrive — the window, the bay beyond, the light — while a brisk family-home sale wants a tighter cut. For bungalows and downsizer stock, a calm walkthrough that shows single-level flow and the closeness of the town does the reassurance. Either way, open on the strongest room, move through the living space in a sequence that makes the layout obvious, and close on Viking Bay, the bandstand or the walk down to the sand. The same edit should travel: a 16:9 master for the portal and your site, a 9:16 cut for Reels, Stories and TikTok, and a 1:1 version for the feed.

How Listingly makes it

Common questions